Stick to Intriguing and Captivating Content for Your Website

To be successful with a website, you need to create regularly interesting and informative articles and share valuable free content in order to attract new prospects. There is simply too much competition for time. People decide within seconds whether they want to spend more time on your site or not.

Therefore, not only unique content but intriguing and captivating content is extremely important for website success.

SEO Quote - Content for Your Website: Think book not diary. This is probably the best way to be successful in blogosphere - Avinash KaushikImage: Vadim Georgiev (Shutterstock)

This is a collection of quotes by website professionals who know what they are talking about – all of the authors below run their own successful online businesses…

Human nature has a tendency to admire complexity
but reward simplicity.

Ben Huh – addressing the SMX East conference in October 2009
(South Korean internet entrepreneur and the CEO of The Cheezburger Network,
which receives 375 million views a month across its 50 sites)
Think “book” not “diary”.
This is probably the best way to be successful in blogosphere.

Avinash Kaushik – kaushik.net
(author and digital marketing evangelist for Google)
On the average,
five times as many people read
the headline as read the body copy.
When you have written your headline,
you have spent eighty cents out of your dollar.

David Ogilvy
80 Cents of Your Dollar Should Be Spent on Writing Headlines
Messages that fail to fascinate will become irrelevant.
Sally Hogshead
Your 7 Triggers to Persuasion and Captivation

The main function of a website you hope will be profit-making is to educate people so that they know, like, and trust enough to do business with you.

SEO Quote - Content for Your Website: Human nature has a tendency to admire complexity but reward simplicity - Ben HuhImage: Andrea Danti (Shutterstock)

The key with blogging is
to lay it all out there because sooner or later
people are going to know what you know,
so you might as well be the first one
to share the information and get credit for it.

Neil Patel
8 Reasons I Am Successful, And You Are Not
(co-founder of Crazy Egg and KISSmetrics)
There is nothing wrong with
having a lot of text on a page,
but make sure it is skimmable.
On average, people leave a web page within 10 to 20 seconds,
so you have to make sure you are able to grab
people’s attention within a few seconds.

Neil Patel
7 Simple Copywriting Tweaks That’ll Shoot Your Conversion Rate Up
(co-founder of Crazy Egg and KISSmetrics)
We’ve heard complaints from users
that if they click on a result and
it’s difficult to find the actual content,
they aren’t happy with the experience.
Rather than scrolling down the page past a slew of ads,
users want to see content right away.

Matt Cutts
Google: Page Layout Algorithm Improvement
(Head of the webspam team at Google)

Categories:Website Quotes

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