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What is a Bet? What are Odds? What is a Stake?

The only one of these terms which is obviously straightforward is ‘Bet’, and I am sure all of you understand what a bet is. Even the term ‘Stake’, at least so long as it is money related, is easily understandable. Whatever level your...
Cartoon: Group looking at a whiteboard with very strange word on it / Karikatur: Gruppe vor einem Whiteboard mit einem sehr seltsamem Wort

How do Bookmakers Tick? How & Why do they Set Their Odds as they do?

Becoming a successful bettor requires not only a deep understanding of odds calculation but, it is also necessary to understand how the market works and especially how the bookmakers operate. Of course, bookmakers are in the business of setting...
GOAL! Illustration

5 Simple Steps to Win Over and Under Betting

In the world of sports betting, most punters focus on 1×2 match results. Punters are driven to find a system for Home-Draw-Away bets, but regrettably, this bet type is actually one of the most difficult to master and to reap reliable profits...
Funny man with calculator / Lustiger Mann mit Taschenrechner

Stake, Yield, Return on Investment (ROI), Profitability – Definitions and Formulas

The terms Stake, Yield (Revenue) and ROI (Return on Investment) confuse many people. We have also noticed many online publications using these terms incorrectly. This article is therefore a definitive guide to put the record straight… Image:...
Cartoon Searching for the edge + OU course book cover

Sports Betting Course – Over/Under Goals – Product Specifics

Fundamentals of Sports Betting (Betting on Over/Under ‘X’ Goals) is unlike any other book you will find elsewhere. It contains insights into how mathematics and statistics are applied to bookmaking, information that is rarely (if...
Illustration: Why did it have to be maths

Over/Under Goals Football Betting – Course Book Testimonials

We are very pleased that the 2nd edition of our comprehensive betting course Fundamentals of Sports Betting (Betting on Over/Under ‘X’ Goals) is now available for sale. It incorporates four more years of research and development...
Smart smiling business woman with a calculator / Intelligente lächelnde Geschäftsfrau mit Taschenrechner

What is Value? What is Value Betting?

Value betting is a phrase used to describe an approach to gambling for long term profit. Although this term is widely employed in the sports betting world, unfortunately neither ‘value’ nor ‘value betting’ are anywhere...
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How to Calculate Losing Streaks & Optimal Bankroll

In this article we will teach you to determine how large your starting bank needs to be to avoid bankruptcy by calculating the longest losing streaks that can be expected from your chosen betting strategy. What is Bankroll Management? Bankroll...
Computer mouse attached to football bearing 1X2 symbols / Computemaus befestigt an einem Fußball mit 1X2 Symbolen

1X2 Betting System – Staking the Underdog

Every year we publish HDAFU simulation tables (Home, Draw, Away, Favourites, Underdogs), which model profit & losses for five seasons in each featured league for developing profitable betting systems. Today’s article discusses the...
Higher Mathematics formulas / Höhere Mathematik Formeln

Combinatorics and Probability Theory in Football Betting

Introduction to Combinatorics and Probability Theory This article is a step-by-step guide explaining how to compute the probability that, for example, exactly 4 out of 6 picks win, or how to calculate the likelihood that at least 4 of 6 bets...