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Bookmakers/ Bookies – What are Bookmakers?

A collection of definitions and explanations of “bookmakers” and “bookies” as found in dictionaries, encyclopedias and web sites. Dictionary definitions of bookmakers ldoceonline.com (Longman): book‧mak‧er also bookie (informal) Someone...
Bookmaker maths: how and why they compile their odds

How do Bookmakers Tick? How & Why do they Set Their Odds as they do?

Becoming a successful bettor requires not only a deep understanding of odds calculation but, it is also necessary to understand how the market works and especially how the bookmakers operate. Of course, bookmakers are in the business of setting...
Photo: Stanislav Komogorov (Shutterstock)

Match Abandoned?! Different Rules of Bookmakers and Exchanges

This article focuses on the attitudes of different bookmakers and exchanges towards postponed or abandoned fixtures and the way bets will be affected if you are unfortunate enough to stake a game that either doesn’t start or doesn’t...
Go On, I'm Listening...

3 Very Good Reasons to have Multiple Bookmaker Accounts

(1) Improving your mathematical ‘edge’ by always picking the best odds available: Every serious football bettor should have several bookmaker accounts at his disposal in order to pick and choose the best available prices. Having...
Reach For The Pinnacle

Why A Pinnacle Account Is Essential

If you are looking to back home, draw or away then usually Pinnacle‘s odds are at the top of the tree. If you are looking for an alternative to a lay bet for these events, again, Pinnacle’s Asian Handicap +0.5 market is a viable option,...
Brains Win Money, Not Luck!

Football Betting Odds: Study Comparison Bookmaker vs. Exchanges Odds

It may surprise you to know that when placing a back bet before the commencement of a game, our research shows that more than 85% of Betfair’s odds (at 5% commission) can be beaten by bookmakers whether you are betting on the home win, draw,...
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Why do bookmakers ban their customers, close accounts or limit stakes?

Recently we received an email from a distressed reader who after a very short time scale (just 2 months!) employing a strategy based on our Home-Draw-Away article, found that without warning several bookmakers (e.g. Boylesport, Stan James, Expekt,...
Football Betting - Optimising Profits by Selecting the Right Bet

When to Back Instead of Lay Betting: Asian Handicap; Double Chance; Dutching…

This article explores the alternatives to laying at the betting exchanges in order to bet against a result. Every bettor should try to optimise the financial return from his/her risk, which means finding absolutely the best prices available. Of...
Photo: Dragana Gerasimoski

Are Odds at Betting Exchanges Always Better than with Bookmakers?

The answer to this question is unequivocally YES and only in rare or extenuating circumstances are odds in betting exchanges priced less than with a bookmaker. The reason is simple: If the ‘back’ price for an event with a bookmaker...

Online Bookmakers: Free Bets & Bonuses

There are altogether around 500 Online bookmakers. The bettor has a complex job selecting which ones are suitable for his/her preferred markets. All bookmakers are looking to maximize their share of the market, so one can generally assume that...